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1.
Buildings and Cities ; 4(1):158-173, 2023.
Article in English | Scopus | ID: covidwho-20244132

ABSTRACT

Surveys of urban history from ancient times to the present reveal a continuum of collective responses to pandemics ranging from quarantine facilities and monitoring the spread of disease to building new wastewater networks. The contemporary COVID-19 pandemic includes new digital tools and techniques that supplement (and sometimes replace) the existing analogue responses, while raising new ethical issues with respect to privacy. A typology of pandemic responses in cities is created, based on human–building interaction (HBI) principles. This typology can be used to compare and contrast analogue and digital responses relating to distancing, monitoring and sanitising. It provides a summary of a wide range of individual and collective implications of pandemics and demonstrates the indelible connections between pandemics and the built environment. In addition, the typology provides a tool to interpret some of the opportunities and drawbacks of digitalising cities. PRACTICE RELEVANCE The COVID-19 pandemic has demonstrated the enduring co-evolution of cities and disease through history. This study aims to inform future pandemic preparedness by providing a framework for designers, managers and users of public spaces to evaluate the multiple implications of emerging technologies that are integrated within the urban fabric. While the rapid rise of digitalisation to advance urban health agendas continues to raise new questions relating to individual and civic freedoms, HBI qualitatively provides a lens through which to examine the overlapping spatial, ethical, and temporal consequences for humans and the built environment. Urban planning researchers and designers can use HBI principles to humanise the sustainable smart city. © 2023 The Author(s).

2.
Contemporary Studies of Risks in Emerging Technology: Part B ; : 97-121, 2023.
Article in English | Scopus | ID: covidwho-20241752

ABSTRACT

Purpose: This study links SDG goal 9 of industry, innovation strategies and another infrastructural environment to branding relating to destination and interactive marketing. Digital marketing tools with various applications aim to offer hi-tech services to customers in interactive marketing services, namely multiple goods and services, data and innovative techniques in the tourism and travel sector. Exploring the study would add to the existing literature supporting interactive marketing procedures and destination branding. Branding relating to destinations fosters tourists around the globe facilitating economic growth and development and supporting the local economies. Need for the Study: It is observed from the literature that very few studies have been identified across the globe from various researchers on the interactive marketing and destination branding that ensures brand loyalty and reassesses the intent of the tourists just before the epidemic pandemic in the form of COVID-19. Artificial Intelligence, as part of information technology, offers various interactive marketing services in the form of different social media marketing strategies, attractive websites for tourists and travel providers and image building on destination branding. This study would help fill the marketing gap, which results in branding relating to destination, brand loyalty and reassessing the intent of various tours and travel plans just before the pandemic. Methodology: The study focused on the literature, demonstrating the stimulus organism methodology and examining the impact of potential marketing strategy, which is interactive focusing on the destination branding, loyalty relating to the brand and also procedures to revert with the intent that would motivate and facilitate the customer's confidence showering the loyalty relating to the brand in the travel and tourism sector. Findings and their Practical Implications: The study revealed that the marketing relating to interactive methodologies in the hi-tech digital approaches ought to be carried out to create opportunities for prospective tourists willing to get information about various tourists destinations with the help of various marketing techniques such as different social media applications, easy access of websites for accessing the tourist destinations and relevant information, accessing images pertinent to the tourism destinations with the ease of chat box and providing suitable audios and video sources to the potential customers. © 2023 by Seval Kardes Selimoglu and Mustafa Hakan Saldi. All rights reserved.

3.
Beyond the Pandemic?: Exploring the Impact of COVID-19 on Telecommunications and the Internet ; : 71-102, 2023.
Article in English | Scopus | ID: covidwho-20239267

ABSTRACT

COVID-19 has accelerated the shift to remote work. Enabling knowledge workers to do their jobs from home or elsewhere brings benefits by increasing labour participation, avoiding unproductive commuting time (thus reducing the carbon footprint), and reducing the gender gap by enabling a partner with domestic care responsibilities to work. Not all jobs are suitable for remote work, but far more remote work is feasible than has been typical to date. The post-pandemic new normal is sure to differ both from the pre-pandemic normal and from current arrangements. Hybrid arrangements where part of the week is spent at the office, and a part at home, might well become the norm. Employers, workers, trade unions, and governments will need to adapt to the new normal. © 2023 the authors.

4.
Journal of Modelling in Management ; 18(4):1250-1273, 2023.
Article in English | ProQuest Central | ID: covidwho-20238256

ABSTRACT

PurposeThe ongoing pandemic has gravely affected different facets of society and economic trades worldwide. During the outbreak, most manufacturing and service sectors were closed across the globe except for essential commodities such as food and medicines. Consequently, recent literature has focused on studying supply chain resilience and sustainability in different pandemic contexts. This study aims to add to the existing literature by exploring the economic, environmental and societal aspects affecting the food supply chain and assessing the impact of COVID-19 on food sustainability.Design/methodology/approachA survey method has been adopted with a questionnaire instrument investigating the role of technology, government policies, geopolitics and intermediaries on sustainable organisational management. A five-point Likert scale (i.e. 1 = strongly disagree;5 = strongly agree) is used to evaluate the responses. The findings are based on 131 responses from entry-level workers and senior executives of different food supply chains across Asia and Europe. The data has been analysed to derive insights into the impacts of this pandemic.FindingsThe survey concludes with the significant impact of COVID-19 on the three pillars of sustainability, i.e. economic, social and environmental dimensions. The empirical analysis shows digitalisation and its applications help mitigate the negative effect of COVID-19 on sustainability. In addition, the supportive government policies and intermediatory interventions were helpful in improving sustainability at each level.Research limitations/implicationsThe findings have implications for businesses and policymakers. Companies can learn from the advantages of digitalisation to counter the challenges imposed by the pandemic or similar situations in the future in maintaining the sustainability of their supply chains. Managers can also learn the importance of effective organisational management in driving sustainability. Finally, policymakers can devise policies to support businesses in adopting sustainable practices in their supply chains.Originality/valueThis study adds to the limited literature exploring the impact of COVID-19 on food supply chain sustainability through the triple bottom line lens. To the best of the authors' knowledge, this is also one of the first empirical studies to examine the effect of technology, government and organisational management practices on the sustainability of food supply chains.

5.
Pioneering New Perspectives in the Fashion Industry: Disruption, Diversity and Sustainable Innovation ; : 55-63, 2023.
Article in English | Scopus | ID: covidwho-20236730
6.
NISPAcee Journal of Public Administration & Policy ; 16(1):1-32, 2023.
Article in English | Academic Search Complete | ID: covidwho-20232763

ABSTRACT

Social and other administrative procedures are gaining importance because of the increasing complexity of administrative relationships brought about by the Covid‐19 pandemic, digitalisation, and other societal changes. When exercising social rights, procedural elements should be seen – both at the level of regulation and enforcement of the rules – as factors contributing to the welfare state, the rule of law, and good administration, and not as an excuse for a bureaucratic attitude. In view of the multifunctionality of social procedures, including their casual‐functional role in social relationships and their potential for a critical value‐based evaluation of the current regulation, the rationale for this study is to assess the impact of the Covid‐19 pandemic on special administrative procedures conducted by the 16 social work centres (SWCs) in Slovenia. A special emphasis is placed on the informational calculation of social assistance payments, such as child benefits, kindergarten subsidies or state scholarships ‐by far the most numerous procedures involving social rights in Slovenia, with over one million cases annually. Drawing upon a normative analysis, available statistics, semi‐structured interviews with SWCs managers and surveys among employees, the findings reveal that the response of SWCs to the crisis has improved. However, largely due to the lack of coordination on the part of the line ministry, the simplifications introduced mainly benefit the public administration rather than particularly vulnerable parties to the procedure. Consequently, there is a need to pay greater attention to providing the parties with adequate protection of their constitutional rights and other elements of good public governance. In addition to analysing the direct practical implications of the legislative, organisational, and IT adaptations to the Covid‐19 pandemic, the article provides a broader study of the multifunctionality of social procedures and their role in ensuring citizens' fundamental rights in times of socially unstable conditions. The findings are thus directly applicable for practitioners deciding on social procedures in the broader European setting, and for policymakers and legislators in the respective fields. As the conclusions are grounded on a strong methodological framework, this should contribute to advocating the much‐needed change in ensuring the protection of the basic constitutional rights in social procedures in times of crisis in Central Europe and beyond. [ FROM AUTHOR] Copyright of NISPAcee Journal of Public Administration & Policy is the property of Sciendo and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full . (Copyright applies to all s.)

7.
Mobilities ; 2023.
Article in English | Web of Science | ID: covidwho-20231400

ABSTRACT

Against the backdrop of growing prevalence of digital platforms in higher education, strong considerations are being made for the potential of virtual student mobility in the aftermath of the pandemic. While extant literature on digital education platforms has shed light on the relationships between platform interfaces and wider political economies, less is known about students' experiences of virtually mediated mobility and immobility. This article draws upon research that examines how students and universities are responding to the COVID-19 pandemic and its subsequent impact on border control and international travel. First, it discusses how the socio-technical platform of Zoom extends and stabilises students' imagined, communicative, and aspirational mobilities in a context of stalled physical mobility. Second, it underlines the crevices and moorings of digital platforms in the mediation of students' experiences of mobility and immobility. Third, it examines how students refashion their (im)mobile subjectivities in and through digital spaces vis-a-vis a negotiation of co-presences in a renewed context of virtual interaction. In doing so, we argue the role of corporeal mobility, social interaction, and inhabiting tangible places remain a core aspect of student mobility experiences and aspirations.

8.
Technovation ; 125:102769, 2023.
Article in English | ScienceDirect | ID: covidwho-20231247

ABSTRACT

Using data from world-leading digital-driven/technology multinational enterprises (DTMNEs), we draw from the resource orchestration theory to investigate the associations between business model (BM) drivers and firm performance during crisis periods. Drawing on data from the COVID-19 pandemic period, we deploy diverse analytical approaches including multivariate linear regressions and aggregated composite index statistical methods in examining how the BMs of our sampled DTMNEs drive firm performance. Our study highlights six methodological approaches that can be utilised by decision-makers in examining which variables in their BM drive better firm performance. Our findings revealed that the principal component analysis and multicriteria decision analysis (PROMETHEE methods) that espouse the use of aggregate composite index can provide significant and consistent predictive results in comparison to the traditional linear methods when examining the association between BM and firm performance during crisis periods. The paper provides policy and managerial implications on how firms and decision-makers can bolster business continuity, resilience, and plasticity by using analytical lenses that identify optimum resource orchestration during crises.

9.
Economy of Region ; 18(3):653-672, 2022.
Article in English | Web of Science | ID: covidwho-2328211

ABSTRACT

The decline in Russian business activity due to the Covid restrictions was much lower than forecasted by international financial institutions. Even the small and medium enterprises (SME) sector, which experienced a significant downturn, in 2021 demonstrated a recovery and intentions to conduct business. The present study aims to reveal the impact of regional authorities on the activity of small and medium-sized enterprises during the crisis, coupled with the entrepreneurs' own efforts and economic freedom in the region. To this end, a case study of Sverdlovsk oblast, a large Russian region with a diversified industrial structure and a developed SME sector, was analysed. Both qualitative and quantitative research methods were utilised in the case study. Qualitative methods include semi-structured interviews with CEOs aimed at identifying deep motives of activity and diversity of business responses to external challenges. As for quantitative methods, the economic freedom index of the region for 2002-2020 was calculated using the Coates method, the relationship between entrepreneurial activity in Sverdlovsk oblast and government intervention in the regional economy was assessed based on the ordinary least squares regression. The study demonstrated that the number of individual entrepreneurs depends on the government participation in the regional economy, while the activity of legal entities is more related to economic freedom. During the crisis, demand reduction and change, real income decline, restrictions on cross-border transactions and a growing concentration of market power accelerated changes in companies' business models in terms of interaction with consumers, value proposition, networking and digitalisation of business. Additionally, business associations involved in the interaction between companies and public authorities gained importance in this period. The research results can be applied in the design of public policy measures for the small and medium-sized enterprises and regional development.

10.
Journal of Marketing Communications ; 2023.
Article in English | Scopus | ID: covidwho-2322529

ABSTRACT

In two developing nations, technology enhanced marketing communication education in the classroom, both during and after the COVID-19 pandemic. However, in what ways did enhancement occur, and to what ends? This research examines the reasons for and impacts of digitalisation on academic delivery of marketing communication education across two BRICS nations: South Africa and India. We use a comparative, narrative-based approach that challenges the ways that marketing communication educators often describe the significant teaching and learning agencies and incidents involving the place of technology in classroom learning. We show how the concepts of technological augmentation and paradox, the `TikTok effect´, and symbiotic pedagogies explain and help present a post-pandemic theory of marketing communication education in developing nations. We highlight the active learning and student-centred learning styles as symbiotic pedagogies that were regarded as best practice. Our findings show that educators were able to skilfully move across both styles depending on student need and skills required. We discuss how educators' flexibility across contexts allowed them to maintain best practice technology-mediated teaching and learning strategies during the pandemic. © 2023 Informa UK Limited, trading as Taylor & Francis Group.

11.
Learning and Teaching ; 16(1):77-97, 2023.
Article in English | Scopus | ID: covidwho-2326765

ABSTRACT

In early 2020, universities across the world ceased face-to-face teaching due to the COVID-19 pandemic. This article explores the experiences of first-year UK university students during this time. Four main themes were identified in the data. Regarding course delivery, students valued the flexibility of blended learning, which involved attending some live sessions while working on others in their own time. Student interaction was mentioned to be critical for learning and how the use of webcams and breakout rooms can facilitate or hinder it. Regarding staff, continuous communication, availability and online drop-ins were highly valued and had a positive impact on satisfaction. Finally, while students benefitted from a coherent use of online tools provided by the university, they also valued the flexibility of using less-regulated tools, including social media © The Author(s

12.
European Journal of Social Work ; : 1-13, 2023.
Article in English | Web of Science | ID: covidwho-2325901

ABSTRACT

Social work focuses on the social relationships, which the COVID-19 pandemic had a major impact. The article explores Finnish social workers' reflections on utilising digital environments in client relationships during the pandemic. The article is framed by relationship-based social work. The data consist of two datasets that together form a continuum: Finnish social workers' personal diaries from mid-March to the end of May 2020, and interviews with 17 diary writers conducted in April and May 2021. The research questions are: What kind of challenges related to relationships can be identified in the early phase of the pandemic? What were the facilitators for conducting relationships as the pandemic continues? What kind of practice began to emerge as the pandemic proved to be long-standing? The diaries and interviews were analysed using thematic analysis. Three themes were identified: relationships drifting into danger, reconstitution of relationships and emerging opportunity for relationship-based social work. The results demonstrate serious challenges, but also new opportunities, as well as temporal variation and contextual change related to relationship-based social work during the pandemic.

13.
Br J Learn Disabil ; 2022 Nov 01.
Article in English | MEDLINE | ID: covidwho-2314343

ABSTRACT

Background: The lockdown of a day centre for individuals with intellectual disabilities led to digital activities instead of traditional physical presence. Method: This study is based on 17 interviews with staff of a day centre, directors of day centres and support persons. Findings: The purpose of the digital activities was to overcome physical distance and to create "social connectedness" with service users at a day centre. Emphasis was placed on recognisability to meet the needs of the service users. When the lockdown was lifted, service users were included in the production of digital artefacts. There were also obstacles to digitalisation: some service users had no access to Internet or tablets at home, some lawyers forbid the use of common digital programmes and service users were denied being visible on social media, support persons lacked digital competence and were reluctant to digital activities. Conclusions: The experiences of digital activities including coproduction of films made individuals with intellectual disabilities active and visible on social media. This might facilitate the possibilities for future digital inclusion in society. The support from staff at the sheltered accommodations was vital and when it succeeded it promoted a more holistic approach to the service users' everyday lives.

14.
J Med Syst ; 47(1): 54, 2023 May 02.
Article in English | MEDLINE | ID: covidwho-2313690

ABSTRACT

From 6 Jan 22 to 17 Feb 22, a total of 729,367 close contacts classified into four distinct groups (i.e., household, social, school and nursing/ welfare home contacts) were managed by the Health Risk Warning system. High COVID-19-positive rates were demonstrated amongst household contacts, i.e., 10.9% (37,220/342,302) were detected via antigen rapid test kits and 56.5% (4,952/8,767) were detected via polymerase chain reaction testing. Household contacts represent the highest risk of being infected by virtue of the sustained close-proximity interactions in the household setting. Social, school and nursing/ welfare home contacts continue to remain at-risk groups for close monitoring. At a population level, household and symptomatic close contacts should be the groups of focus in the early phases of the pandemic, including future potential waves involving COVID-19 variants of concern.


Subject(s)
COVID-19 , Humans , COVID-19/epidemiology , SARS-CoV-2 , Contact Tracing , Pandemics
15.
Technovation ; 121, 2023.
Article in English | Web of Science | ID: covidwho-2310526

ABSTRACT

In recent years, driven by the spread of the COVID-19 pandemic, digital transformation in the healthcare sector is becoming increasingly important. Digital healthcare technologies, if adopted in a targeted manner and imple-mented in a cost-effective way, make it possible to reduce healthcare inequalities, improve the quality of healthcare provided and increase the well-being of citizens. The importance of digital transformation in healthcare is also attracting interest from academics. However, at present, there are few studies aimed at examining the degree of digital transformation in healthcare and the drivers of the adoption and implementation of digital solutions by healthcare facilities. This study aims to fill this gap by analysing the level of digital transformation of Italian hospitals and the factors that can affect this level of digital transformation. The analysis, conducted on a sample of 103 hospitals, shows a positive and significant impact of the hospital size, hospital age and hospital teaching status on the level of digital transformation. Furthermore, in relation to hospital complexity, it shows a positive effect of the presence of the emergency room and a non-significant influence of the number of hospital departments on the level of digital transformation.

16.
International Journal of Technology Enhanced Learning ; 15(2):123-142, 2023.
Article in English | Web of Science | ID: covidwho-2310468

ABSTRACT

COVID-19 pandemic was a global crisis in one hand but at the same time it positioned distance learning in the forefront of the education worldwide. Digital educational and MOOC methodologies were suddenly utilised in wide spectrum - but with mixed results. In our paper we show that MOOC type of education can be an operational model for mass personalisation in higher education. Building on Technology Acceptance Models (TAM), we demonstrate the results of an empirical exploration research proving that such an autonomous - kind of 'campusless' - digital educational solution can be acceptable to higher education students. We conclude that MOOC education has proved to be viable/relevant based on the experience of our analysed population, but only if it efficiently supports learning and is suitable to promote autonomous learning. It also means that a simple solution does not necessarily result in a positive attitude among students.

17.
British Accounting Review ; 2023.
Article in English | Scopus | ID: covidwho-2290616

ABSTRACT

Drawing on the concept of sociomateriality, this paper investigates the digitalisation of Non-Governmental Organisations (NGOs) in developing countries during the COVID-19 pandemic. NGOs represent one sector in which the consequences of digitalisation have been particularly striking. Nationwide lockdowns, travel restrictions and strict government guidelines led to NGOs embarking on a transition towards digitalisation for their continuity and survival. Adhering to a qualitative approach, data for the study have been derived through semi-structured interviews with stakeholders, focus group discussions with beneficiaries and a review of documentary sources. Outlining both the benefits and consequences of digitalisation, the findings of the study illustrate the way how the NGOs' digitalisation has triggered changes in both their operations and modes of communication, altered their relationships with beneficiaries and other stakeholders, and transformed their identity. The key contribution made by the paper involves moving beyond the human-centred and techno-centric approaches to digitalisation, which dominate the existing accounting literature, and illustrating how the performance of technologies evolves in everyday life. In doing so, the paper delineates the role that the technology itself can play in shaping NGOs' day-to-day practices in developing countries. © 2023 The Author(s)

18.
Tourism Through Troubled Times: Challenges and Opportunities of the Tourism Industry in 21st Century ; : 151-180, 2022.
Article in English | Scopus | ID: covidwho-2304884

ABSTRACT

Purpose: The purpose of this chapter is to critically evaluate the development of technological infrastructure and the propensity of Latin America and the Caribbean (LAC) destinations to adopt digitalisation in their hotel sectors. This paper focuses on technological readiness, the types of digitalisation and its influence on the hotel sector in a post-pandemic environment. Design/Methodology/Approach: The chapter is a critical and conceptual overview of digitalisation in the Latin America and the Caribbean hotel sectors, the contribution of the hotel sector to tourism economies, and digitalisation in LAC post COVID-19. A comprehensive examination of the academic literature is combined with the Network Readiness Index (NRI) and Travel and Tourism Competitiveness Index (TTCI) on several LAC countries focusing on different scopes including ICT readiness, ICT environment and business usage from 2010 to 2020. The paper uses empirical data collected from NRI and TTCI on several LAC countries examining changes in development of information and communications technology (ICT) by conducting a longitudinal analysis over a ten-year period. Findings: The chapter argues that digitalisation in the hotel sector has been given a lot of attention regarding the adoption of digitalisation during the pandemic by a continuation of activities involving check-in and check-out, providing safety for guests and staff and the recovery of the hotel sector by both hoteliers and academics. Yet, LAC have been slow when it comes to the development of ICT. This is shown on the NRI and the TTCI by their position on ICT infrastructure, ICT environment and business usage. Nevertheless, while their positions on the indexes are less than favourable, their scores are improving, but at a very slow rate. Research Limitation: Limited academic literature is available on digitalisation in LAC countries. There is no consistent data on the NRI and TTCI year to year for some of the countries examined in this study. Originality/Value: This study provides a comprehensive review of technological infrastructure development of countries of Latin America and Caribbean countries with an emphasis on digitalisation in a hospitality context. The chapter is a critical examination of digitalisation in the hotel sector in a post-pandemic environment. © 2022 Phalesta Toussaint and Cristina Jonsson.

19.
Journal of Transport and Supply Chain Management ; 17, 2023.
Article in English | Scopus | ID: covidwho-2302767

ABSTRACT

Background: The current coronavirus disease 2019 (COVID-19) pandemic has stressed why a change towards resilient, robust and sustainable supply chains is more imperative than ever. This is especially true for supply chains of perishable foods, where issues such as the bullwhip effect cause not only economic but also environmental damage.Objectives: The key objectives of this study are to gain a deeper insight into correlations regarding the causes of the bullwhip effect and to see how a sinusoidal stimulus is affecting the generation of food waste. Method: A simplified beef food chain was modelled in Tecnomatix Plant Simulation®. As the bullwhip effect consists of a simplified parameterisation of an excitation duration (period length) and its height (amplitude), these two variables were used to generate a sinusoidal stimulus. The simulation results were statistically verified and checked for commonalities and differences with the already established scientific knowledge. Results: While the expected higher sensitivity of the front links of the supply chain to waste generation can be confirmed, the results of a long stimulation period suggest that the negative effects of the bullwhip effect do not increase indefinitely. Conclusion: The analysis of the results has shown that previous theories can be transferred, but that the variation of the variables entails new insights for the interdependencies of the amplitude and period length and their influence on the output variable waste. Contribution: The study contributes to a more holistic understanding of the bullwhip effect and, in particular, its implications within a perishable food supply chain. © 2023. The Authors. Licensee: AOSIS. This work is licensed under the Creative Commons Attribution License.

20.
Health Care of the Russian Federation ; 66(1):20-26, 2022.
Article in Russian | Scopus | ID: covidwho-2302475

ABSTRACT

Introduction. During the COVID-19 pandemic, there was quarantine, limited contacts, and an increased burden on the healthcare system in the last two years. These problems have led to a rethinking and transformation of patients' readiness for the digitalisation of healthcare. Purpose. To form a patient profile, ready to use digital technologies and artificial intelligence methods in medical care during the COVID-19 pandemic, based on technological competence and digital literacy skills analysis. Material and methods. The sociological survey of patients was used through the remote distribution of links to the Google form on the Internet. The survey consists of 11 blocks, including an assessment of attitudes towards digital technologies and artificial intelligence in healthcare. Results. The average age of respondents was 41.8 ± 0.7 years, mostly female 225 (74%) in the group of patients ready to use electronic wearable devices to monitor and control their health. One hundred thirty-one people (43.1 %) regularly monitor their blood pressure levels. One hundred thirty-seven people (45%) assess their health as good and 133 (43.7%) satisfactory. 256 (84.2%) respondents mostly work full-time. Ones do physical exercises regularly in 34.2% (n = 104) cases and rarely in 48,7% (n = 148). Only 164 respondents (29.4%) consider it possible to use artificial intelligence methods in providing medical care, preventing the development of diseases and promoting a healthy lifestyle, against 256 people (45.9%), the remaining 137 people (24.6%) found it difficult to answer. Women (49.7%) were more often against artificial intelligence methods than men (33.6%). Conclusion. It is necessary to consider the patient's profile characteristics, who is ready to use digital technologies and artificial intelligence methods in medical care when developing effective programs to increase the level and pace of healthcare's digitalisation in the region. © AUTHORS, 2022.

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